Diddy Launches Performance Water
Diddy teamed up with actor Mark Wahlberg and launched a new performance water titled AQUAhydrate, a Southern California-based water brand. The mogul who took Ciroc to a whole new level, will oversee business strategy with Wahlberg along with the company’s CEO John Cochran (the former President of Fiji Water).
“As a brand architect, I am incredibly passionate and equally committed to every aspect of the businesses that I get involved with. Partnering with AQUAhydrate and Mark is an incredible opportunity for me and I am looking forward to making history in the process. Its important for me to be part of something that drives me and is constantly pushing the boundaries, and that’s what AQUAhydrate does. Together, were going to take AQUAhydrate to the next level.”
I’m the biggest advocate of the benefits of water, so kudos to Diddy!
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